Product / UX Designer · Canada

Anna
Dergachev

Anna Dergachev — Product Designer

A Canada-based product designer with more than four years of experience. I do data-driven work for government, nonprofit and education-oriented products — research first, decisions evidenced, outcomes measured.

Experience
4+ years
Focus
Government / Nonprofit / Education
Projects
05 selected

User flows · UX research · Interaction design · UI systems

Selected work ↓

01–05

Selected work

Index

01

Bkonect

Customer satisfaction · NPS

12 → 53

Bkonect — Data Driven Redesign Achieves NPS Boost

Discipline
B2B / Mobile First / CRM User Experience
Location
MONTREAL · CANADA
Bkonect project overview

Stakeholder and user research, a restructured navigation and content model, and interactive prototyping raised the product's NPS from 12 to 53.

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02

SIT

Outcome

Secured funding for the next stage

S.I.T — App Redesign That Secured Funding

Discipline
B2B / Communication App / SAAS
Location
NORTH CAROLINA · USA
S.I.T application screens overview

Senior In Transition set out to improve communication between caregivers and families in nursing facilities. User testing surfaced clear acceptance problems, and the redesign followed that evidence rather than assumptions.

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03

K-64

Delivered

Documented Figma design system

K-64 — Scalable Design System for Career Exploration

Discipline
B2C / Education / Government
Location
NORTH CAROLINA · USA
K-64 project overview

A Catawba County initiative addressing youth migration through career exploration. The work covered accessibility, a new website concept and a documented Figma design system.

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04

Food Loan

Product direction

Peer-to-peer lending

Community Support: Unlocking Nonprofit Funding Paths

Discipline
B2C / Lead Designer / FinTech
Location
LAGOS · NIGERIA
Food Loan project overview screens

Food Loan began as a Nigerian food microloan concept. Research moved the product direction toward peer-to-peer lending, with separate borrower and vendor experiences.

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05

SELLAND

Visual identity

A coherent visual language

Selland — Brand Book

Discipline
branding / iconography / visual strategy
Location
NORTH CAROLINA · USA
SELLAND project cover

A team brand-book effort centred on communicating reliability, technical competence and creativity through a coherent visual language.

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Have a product that needs evidence-led design?

I work with teams that want research, a clear design system and outcomes they can measure.

Get in touch →